Spray Tan Myths Busted: What Every Beauty Pro Needs to Know

As a beauty professional, staying informed and educated is the key to standing out in a competitive industry—and when it comes to sunless tanning, misinformation can do more harm than good. At X-Tan Sunless, we’re here to help you level up your spray tan game by clearing the air on some of the most common myths about spray tanning.

Whether you’re a seasoned spray tan artist or just getting started, busting these myths will help you deliver a more professional, confident, and results-driven sunless service.

Let’s separate fact from fiction and get to the truth behind spray tan myths—because when you’re educated, you elevate your brand, your pricing, and your client experience.

Myth #1: All Spray Tans Turn Orange

Truth: Not with the right solution and technique.

That dreaded orange hue is often caused by low-quality spray tan solutions or incorrect application. At X-Tan Sunless, our spray tan solutions are formulated with premium ingredients and Eco-certified, high-quality DHA to ensure a natural golden-brown glow that complements every skin tone.

Using high-quality products is just one step to avoiding the dreaded orange spray tan. Application and technique also play a big role in keeping spray tans looking golden instead of recreating the 2005 cheeto-toned Paris Hilton spray tan. This is why it's imperative to seek out proper education and training to fully understand how skin types interact with different levels of DHA, how to adjust equipment, and techniques to prevent oversaturation properly. X-Tan Sunless is proud to be the go-to spot for spray tan artists from all over the world who are seeking high-level sunless education.

Myth #2: Spray Tans Are Only for Light Skin Tones

Truth: Spray tans are for everybody—and every body.

Sunless tanning isn’t just about enhancing a client's skin tone. From fair to deep skin tones, a well-applied spray tan can help even out complexion, reduce the appearance of imperfections, and highlight features. As a beauty pro, understanding how to choose the right DHA percentage and solution for different Fitzpatrick skin types is a must. Even indviduals with skin type 5 and 6 who tan very well naturally or even have a deep-skin tone without tanning can enjoy sunless tanning as a safer alternative to enhancing their skin's radiance through a full body skincare treatment.

Myth #3: Spray Tans Are Bad for Your Skin

Truth: Professional spray tan solutions like X-Tan are skin-safe and even beneficial.

Spray tanning is a safe alternative to UV tanning, which is known to cause premature aging and skin cancer. Our solutions are enriched with skin-loving ingredients like aloe, antioxidants, and botanicals that hydrate and nourish the skin while delivering a flawless tan. When done right, a spray tan can actually be part of a skincare-forward beauty routine.

Myth #5: You Can’t Charge Premium Prices for Spray Tanning

Truth: You can—when you position yourself as a high-end sunless artist.

The idea that spray tanning is a low-ticket service is outdated. Beauty pros who invest in education, high-quality products, and luxury client experiences can confidently raise their prices and attract loyal, high-paying clients. The key? Use professional-grade products, like those from X-Tan Sunless, and elevate your client experience from basic to boutique.

Feeling a lack of confidence or the ability to position yourself as a luxury artist is something that holds sunless technicians back from charging premium prices. Remember, you should price based on value, not effort. To enhance your sense of confidence in your technique and unlock the key to creating a luxury spray tan service that attracts high-end clients, it may be time to level up your education. Take advantage of our spray tan certification courses and set a new trajectory for your sunless business today!

Myth #6: Spray Tans Always Smell Bad

Truth: Not with a clean, well-formulated solution.

The classic “spray tan smell” can result from poor formulation and low-quality DHA. X-Tan’s solutions are designed to be low-odor, fast-drying, and comfortable to develop in—so your clients leave feeling confident, not self-conscious. Choosing a professional sunless tanning solution makes all the difference, not only your client's results, but also through curating a high-quality client experience.

Final Thoughts: Knowledge = Profit

As a beauty professional, your success depends on more than just your technique—it relies on your expertise, your tools, and your confidence. By busting these common spray tan myths, you’re not only educating your clients, but positioning yourself as a true authority in the sunless space.

At X-Tan Sunless, we’re here to support your growth with high-performance products, pro tips, and everything you need to build a beauty business that shines. Ready to upgrade your spray tan game?

👉 Explore our premium sunless tanning solutions at xtansunless.com and join the pros who tan with confidence.