TICKETS
IN-PERSON VIRTUAL COCKTAIL PARTY ONLY
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Can’t make it to San Diego? No problem. Slay the Spray Virtual brings the full experience straight to your screen—so you can join 250+ beauty professionals for 2 transformative days of learning, networking, and growth from anywhere in the world.

Whether you’re a seasoned veteran looking to expand your skillset or a complete beginner eager to learn, Slay the Spray Virtual is for every sunless pro who wants to:

  • Learn Sunless Science & Skin Education – Understand the art and science behind flawless results
  • Explore Diverse Tanning Techniques – From bridal and pageant to contour and dance tanning
  • Gain Business & Marketing Strategies – Proven, brand-neutral tools to help you grow smarter and faster

Plus, you’ll enjoy live-streamed sessions, Q&A opportunities, and 30-day replay access so you can watch and rewatch at your own pace.

 

GET MY VIRTUAL TICKET →

THE EXPERIENCE EVERYONE TALKS ABOUT!

When: February 17–18, 2026

Where: 100% virtual—tune in from anywhere!

Who: 250+ spray tan artists of all levels from all over the world

What: 2 power-packed days of brand-neutral education, certifications, networking & mindset breakthroughs

Why: Because you're done playing small — and ready to scale like the spray tan slayer you are

MEET YOUR HOSTS

Kelly Callaghan is a powerhouse in the beauty industry — a former spray tan artist turned seven-figure entrepreneur, coach, speaker, and CEO of multiple beauty brands. She built her spray tan business from zero dollars to a million-dollar-a-year brand — and now, that’s exactly what she’s passionate about teaching others to do.

She created Slay the Spray to be the exact event she wished existed when she was first starting out — one that combined real business strategy, powerful community, and the kind of energy that sparks true transformation.

Since launching her first beauty business, Kelly has gone on to mentor thousands of spray tan artists and beauty professionals around the world. Her mission? To help women step fully into their power, raise their prices with confidence, launch their own courses, and scale sustainable, six- and seven-figure brands.

Kelly is known for her no-fluff, results-driven approach that blends mindset mastery with proven business strategy. Her work has already sparked the next wave of confident, capable, and profitable leaders in the beauty industry — and she’s just getting started.

If you're ready to stop playing small and start building the business of your dreams, Slay the Spray is your next move — and Kelly is the mentor you've been waiting for.

Licensed Esthetician | Coach | Speaker | Creator of Online Spray Tan Courses | Creator of Slay The Spray

Ashley Soro is a professional speaker, transformational guide, and wellness entrepreneur with over a decade of experience at the intersection of personal development, leadership, and embodied transformation.

With a background in fitness, nutrition, and mindfulness, she is known for creating powerful, grounded spaces while guiding individuals and audiences toward clarity, confidence, and aligned action.

Ashley works as a women’s wellness coach and retreat designer, facilitating high-impact experiences for individuals and couples seeking meaningful change. As an emcee, she brings warmth, presence, and intuitive flow—anchoring the room while amplifying the energy of the event and its community.

Emcee | Women’s Wellness Coach  | Transformational Speaker

MEET YOUR HOSTS

Licensed Esthetician | Coach | Speaker | Creator of Online Spray Tan Courses | Creator of Slay The Spray

Kelly Callaghan is a powerhouse in the beauty industry — a former spray tan artist turned seven-figure entrepreneur, coach, speaker, and CEO of multiple beauty brands. She built her spray tan business from zero dollars to a million-dollar-a-year brand — and now, that’s exactly what she’s passionate about teaching others to do.

She created Slay the Spray to be the exact event she wished existed when she was first starting out — one that combined real business strategy, powerful community, and the kind of energy that sparks true transformation.

Since launching her first beauty business, Kelly has gone on to mentor thousands of spray tan artists and beauty professionals around the world. Her mission? To help women step fully into their power, raise their prices with confidence, launch their own courses, and scale sustainable, six- and seven-figure brands.

Kelly is known for her no-fluff, results-driven approach that blends mindset mastery with proven business strategy. Her work has already sparked the next wave of confident, capable, and profitable leaders in the beauty industry — and she’s just getting started.

If you're ready to stop playing small and start building the business of your dreams, Slay the Spray is your next move — and Kelly is the mentor you've been waiting for.

Emcee | Women’s Wellness Coach  | Transformational Speaker

Ashley Soro is a professional speaker, transformational guide, and wellness entrepreneur with over a decade of experience at the intersection of personal development, leadership, and embodied transformation.

With a background in fitness, nutrition, and mindfulness, she is known for creating powerful, grounded spaces while guiding individuals and audiences toward clarity, confidence, and aligned action.

Ashley works as a women’s wellness coach and retreat designer, facilitating high-impact experiences for individuals and couples seeking meaningful change. As an emcee, she brings warmth, presence, and intuitive flow—anchoring the room while amplifying the energy of the event and its community.

LET'S SLAY — GET YOUR TICKET!

OFFICIAL SPEAKERS

Tuesday — February 17

Topic: From Zero to Slay: The Story Behind the Brand That Changed Everything

Topic: Rewired for Riches: How to Become the Woman Who Attracts Abundance on Autopilot

Topic: Bronzing Every Body: Curves, Contour, & the Client Experience (live demo)

Topic: Spray Smarter: Choosing, Using & Caring for Your Equipment

Topic: Sunless, Decoded: The Science Every Artist Needs to Know

Wednesday — February 18

Topic: Clicks to Clients: Online Growth for
Spray Tan Pros

Topic: Not Just a Brand — A Movement

Topic: Excellence Is the Standard: Why Going Beyond Sets You Apart

Topic: The Expansion Era: Turning Your Expertise Into Scalable Revenue

Topic: Glow TF Up Live Podcast Episode

Topic: The Identity Shift: Becoming Comfortable Being Seen on Camera

Topic: Built to Last: Designing a Brick & Mortar That Thrives on Community, Culture & Cash Flow

OFFICIAL VIRTUAL SPEAKERS

Topic: Behind the Crown: Building a Brand Worthy of Miss America

Topic: Email Empire: Attract More Clients on Autopilot

Topic: Booked, Bronzed & 5 Stars: Getting Google Reviews Without Sounding Salesy

Topic: Investing in Your Financial Future

Topic: Start Where You Stand: Scaling Your Sunless Business with Intention

Topic: From First Appointment to Forever Client

Some virtual speakers may not be available for guests who purchase after December 7.

Tuesday — February 17

Topic: From Zero to Slay: The Story Behind the Brand That Changed Everything

Topic: Rewired for Riches: How to Become the Woman Who Attracts Abundance on Autopilot

Topic: Bronzing Every Body: Curves, Contour, & the Client Experience (live demo)

Topic: Spray Smarter: Choosing, Using & Caring for Your Equipment

Topic: Sunless, Decoded: The Science Every Artist Needs to Know

Wednesday — February 18

Topic: Clicks to Clients: Online Growth for
Spray Tan Pros

Topic: Not Just a Brand — A Movement

Topic: Excellence Is the Standard: Why Going Beyond Sets You Apart

Topic: The Expansion Era: Turning Your Expertise Into Scalable Revenue

Topic: Glow TF Up Live Podcast Episode

Topic: The Identity Shift: Becoming Comfortable Being Seen on Camera

Topic: Built to Last: Designing a Brick & Mortar That Thrives on Community, Culture & Cash Flow

VIRTUAL SPEAKERS

Topic: Behind the Crown: Building a Brand Worthy of Miss America

Topic: Email Empire: Attract More Clients on Autopilot

Topic: Booked, Bronzed & 5 Stars: Getting Google Reviews Without Sounding Salesy

Topic: Investing in Your Financial Future

Topic: Start Where You Stand: Scaling Your Sunless Business with Intention

Topic: From First Appointment to Forever Client

Some virtual speakers may not be available for guests who purchase after December 7.

OFFICIAL SPONSORS

VIRTUAL SCHEDULE

Subject to change

$1,294⁺

$397

This basic package gets you access to all speakers on Tuesday & Wednesday

  • Live access to all sessions on Feb 17–18 (Technical + Business)
  • Recording of Slay the Spray 2026 for 30 days (valued at $297+)
  • Bonus online trainings after the event (Valued at $997+)
  • 02/17: Sunless Technical Speakers
  • 02/18: Marketing + Business Building Speakers

Limited Virtual Seats

Go Bronze →

$4,910⁺

$997

Elevated package that gets you access to the online Beginner's Spray Tanning Certification Course + Perfecting the Art of Spray Tanning and access to all speakers on Tuesday and Wednesday

  • 02/17: Sunless technical speakers

  • 02/18: Marketing + business building speakers

Limited Virtual Seats

Go Shimmer →

$5,708⁺

$1,697

The premium package that gives you access to the Online Master's Spray Tanning Certification Course + Body Contouring Certification Course access to all speakers on Tuesday and Wednesday

  • 02/17: Sunless technical speakers
  • 02/18: Marketing + business building speakers

Limited Virtual Seats

Go GOLD →

$8,725⁺

$2,697

The VIP Package includes everything in the Shimmer and Gold tickets, plus advanced certifications/trainings— giving you full access to Slay the Spray 2026 and beyond. & access to all speakers on Tuesday and Wednesday

  • 02/17: Sunless technical speakers
  • 02/18: Marketing + business building speakers

Extremely limited VIP virtual seats.

Go VIP →

$1,294⁺

$397

This basic package gets you access to all speakers on Tuesday & Wednesday

  • Live access to all sessions on Feb 17–18 (Technical + Business)
  • Recording of Slay the Spray 2026 for 30 days (valued at $297+)
  • Bonus online trainings after the event (Valued at $997+)
  • 02/17: Sunless Technical Speakers
  • 02/18: Marketing + Business Building Speakers

Limited Virtual Seats

Go Virtual Bronze →

$4,910⁺

$997

Elevated package that gets you access to the online Beginner's Spray Tanning Certification Course + Perfecting the Art of Spray Tanning and access to all speakers on Tuesday and Wednesday

  • 02/17: Sunless technical speakers

  • 02/18: Marketing + business building speakers

Limited Virtual Seats

Go Virtual Shimmer →

$5,708⁺

$1,697

The premium package that gives you access to the Online Master's Spray Tanning Certification Course + Body Contouring Certification Course access to all speakers on Tuesday and Wednesday

  • 02/17: Sunless technical speakers
  • 02/18: Marketing + business building speakers

Limited Virtual Seats

Go Virtual Gold →

$8,725⁺

$2,697

The VIP Package includes everything in the Shimmer and Gold tickets, plus advanced certifications/trainings — giving you full access to Slay the Spray 2026 and beyond. & access to all speakers on Tuesday and Wednesday

  • 02/17: Sunless technical speakers
  • 02/18: Marketing + business building speakers

Extremely limited VIP virtual seats.

Go Virtual VIP →

Still deciding? Let’s talk it through.

BOOK A CALL →